Ceer on SAUDI VISION 2030 Intelligence Platform

Ceer Motors: PIF-Foxconn Saudi EV factory and market reality

Tue, 26 May 2026 00:00:00 +0000

Ceer Motors is Saudi Arabia’s first electric vehicle brand and original equipment manufacturer, launched in 2022 as a joint venture between the Public Investment Fund and Hon Hai Precision Industry Co., better known as Foxconn. The company is intended to design, manufacture, and sell electric sedans and SUVs for Saudi Arabia and the MENA region, using BMW-licensed component technology and Foxconn electrical architecture [S1]. The confirmed factory asset is the Ceer Electric Vehicle Manufacturing Complex in King Abdullah Economic City, where PIF says Ceer awarded a SAR 5 billion construction contract to Modern Building Leaders for a site of more than 1 million square meters with 530,000 square meters under roof [S2]. The current public target is vehicle production in the fourth quarter of 2026 [S4], [S5].

Ceer Motors — Saudi Arabia's First Electric Vehicle Brand

Mon, 27 Apr 2026 00:00:00 +0000

Ceer Motors is Saudi Arabia’s first electric vehicle brand and original equipment manufacturer — a Public Investment Fund and Foxconn joint venture established in November 2022, designing and manufacturing electric sedans and sports utility vehicles using component technology licensed from BMW and integrated drive systems supplied by Hyundai Transys. Commercial production is scheduled to commence at the $1.3 billion Ceer Manufacturing Complex in King Abdullah Economic City in the fourth quarter of 2026.

Saudi Automotive Industry

Sun, 22 Feb 2026 00:00:00 +0000

The Saudi automotive industry is moving from a large import-led vehicle market into an early manufacturing ecosystem built around electric vehicles, assembly plants, and supplier localisation. The Kingdom is the largest automotive market in the Gulf Cooperation Council, with annual new-vehicle registrations above six hundred thousand units, but until recently it had limited domestic production capacity. Vision 2030’s industrial diversification mandate, channelled through the Public Investment Fund (PIF) and the National Industrial Development and Logistics Programme (NIDLP), has catalysed Lucid, Ceer, Hyundai, and component-supply investments intended to make Saudi Arabia a regional automotive manufacturing hub.